Nicholi White has become a YouTube sensation with lip-synched videos filmed at Manhattan’s midtown Apple store.

The adorable and resourceful 13 year-old made use of the Apple store’s display computers and web cameras to create over 70 videos.

Wearing Kanye West inspired shades and ignoring onlookers, White lip-syncs and dances in the midst of shoppers to a variety of hit songs from Black Eye Peas, Kid Cudi, and Lil’ Wayne, to name a few.

And if you thought White just lip-syncs, watch the clips where he says “stop calling me an asshole,” and another clip where he points out a guy in the store who harassed him.

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