Tag: BET

Business TV

BET Founder Bob Johnson To Launch Urban Television

Black Entertainment Television (BET) founder Bob Johnson plans to reinvent the traditional broadcast model as he launches a new television network, according to The Hollywood Reporter.

Johnson is teaming up with ION Media Networks to launch Urban Television, a network that will allow producers to buy blocks of airtime and sell their own advertising for a revenue split. The new network will serve the black, hispanic, gay and other minority communities.

“The intent is to do something really innovative and not duplicate what I did at BET or even the traditional broadcast model. I like the idea of companioning a broadcast concept with an interactive platform.” Johnson said.

Johnson is also developing the website Point of U, through his firm RLJ Companies, using a similar programming model.

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Race Matters TV

Baldwin Hills: TV Critics Weigh In On BET’s Black Beverly Hills

It’s a simple formula perfected by MTV from Laguna Beach to The Hills: Young, rich, beautiful and white. Producers throw in a dose of mediocre drama about love, betrayal and the revolving door of BFFs, and a TV hit is born.

But it wasn’t until BET created their version of Laguna Beach in the mold of The Hills, Baldwin Hills–which premiered its second season this summer–that there was another piece to the formula: race.

BET’s hit show follows a group of affluent black kids who live in the L.A. neighborhood that’s dubbed the “Black Beverly Hills.” The show’s opening proclaims, “Not all black people live in the ghetto.”

Besides the fact that Blindie found it interesting that it took BET this long to highlight this side of young black America, we’re glad that the show, like The Cosby Show before it, is helping America realize that yes, we can be spoiled and rich too, just like the pouty blonde beauties on The Hills.

With its second season now making waves for the all-black network, the show’s castmember, Gerren Taylor, is also featured in this week’s PEOPLE magazine, which charts her rise at age 12 as the fashion industry’s “Baby Naomi” to having no modeling jobs at 15.

Here’s what the critics have said about Baldwin Hills:….

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Comic Books Ga Ga TV

Ga Ga: BET Goes Marvel with ‘Black Panther’ Comic Series

BET and Marvel Animation are teaming up for an animated series based on the superhero, The Black Panther.

The new series–which will be adapted directly from the first six issues of the Marvel Comic written by Reginald Hudlin–is slated to premiere in 2009, with a preview scheduled for July’s Comic-Con.

“The Black Panther has always been an inspirational character to me,” Hudlin, who is also President of Entertainment at BET, says in a statement. “And now I get to share that inspiration with the widest audience he’s ever had.”

Blindie can’t wait for the Black Panther to marry Storm!

PHOTO: Marvel Comics

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